This document refers to personal data, which is defined as information concerning any living person (a natural person who hereafter will be called the Data Subject) that is not already in the public domain.

The General Data Protection Regulation (GDPR) seeks to protect and enhance the rights of data subjects. These rights cover the safeguarding of personal data, protection against the unlawful processing of personal data and the unrestricted movement of personal data within the EU. It should be noted that GDPR does not apply to information already in the public domain.

Printing & Graphic Machinery Limited is pleased to provide the following Privacy Notice:

Personal Data

Printing & Graphic Machinery Limited uses the information collected from you to provide quotations, make telephone contact and to email you marketing information which Printing & Graphic Machinery Limited believes may be of interest to you and your business. In you making initial contact you consent to Printing & Graphic Machinery Limited maintaining a marketing dialogue with you until you either opt out (which you can do at any stage) or we decide to desist in promoting our services. Printing & Graphic Machinery Limited also acts on behalf of its clients in the capacity of data processor. When working exclusively as a data processor, Printing & Graphic Machinery Limited will be acting on the instruction of its client and will work hard to ensure that the client is fully GDPR compliant.

Some personal data may be collected about you from the forms and surveys you complete, from records of our correspondence and phone calls and details of your visits to our website, including but not limited to personally identifying information like Internet Protocol (IP) addresses. Printing & Graphic Machinery Limited may from time to time use such information to identify its visitors. Printing & Graphic Machinery Limited does not collect statistics about the behavior of visitors to its website.

Printing & Graphic Machinery Limited’s website uses cookies, which is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. uses cookies to help Printing & Graphic Machinery Limited identify and track visitors and their website access preferences. Printing & Graphic Machinery Limited website visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using Printing & Graphic Machinery Limited’s website.

Any information Printing & Graphic Machinery Limited holds about you and your business encompasses all the details we hold about you and any sales transactions including any third-party information we have obtained about you from public sources and our own suppliers such as credit referencing agencies.

Printing & Graphic Machinery Limited will only collect the information needed so that it can provide you with marketing and consulting services, this agency does not sell or broker your data, although coincidentally there may be times when your information could be contained in data that Printing & Graphic Machinery Limited has purchased from a third-party list broker, on behalf of a client.

Legal basis for processing any personal data

To meet Printing & Graphic Machinery Limited’s contractual obligations to clients and to also respond to marketing enquiries.

Legitimate interests pursued by Printing & Graphic Machinery Limited and/or its clients

To promote the marketing and consulting services offered by Printing & Graphic Machinery Limited and/or to market the services and/or products offered and to keep Printing & Graphic Machinery Limited’s existing clients informed of important information pertinent to the sale of Graphic Machinery.

Information we may collect from you

We will collect and process the following data about you:

Information that you provide by filling in forms on the site. This includes information provided at the time of registration or at the time of posting material or requesting further services or when you report a problem with the site. We hold this data in the interest of our company, to facilitate your use of the site and to make it relevant to your requirements. You may edit the information we hold on you at any time, change your consent to email marketing, or delete completely your data from our system. If you contact us, we may keep a record of that correspondence.

IP Addresses and Cookies

We may collect information about your computer including where available your IP address, operating system and browser type for system administration and to report aggregate information to our advertisers. These are data about our users' browsing actions and patterns and do not identify any individual.

For the same reason we may obtain information about your general Internet usage by using a cookie file which is stored on the hard drive of your computer. Cookies contain information that is transferred to your computer's hard drive. They help us to improve our site and to deliver a better and more personalised service. Cookies and the information contained in your IP address enable us:

  • to estimate our audience size and usage pattern;
  • to store information about your preferences and so allow us to customise the Site according to your individual interests;
  • to speed up your searches;
  • to recognise you when you return to the Site.


Through agreeing to this privacy notice you are consenting to Printing & Graphic Machinery Limited processing your personal data for the purposes outlined. You can withdraw consent at any time by emailing or writing to us, see last section for full contact details.


Printing & Graphic Machinery Limited may on occasions pass your Personal Information to third parties exclusively to process work on its behalf. Printing & Graphic Machinery Limited requires these parties to agree to process this information based on our instructions and requirements consistent with this Privacy Notice and GDPR.

Printing & Graphic Machinery Limited do not broker or pass on information gained from your engagement with the agency without your consent. However, Printing & Graphic Machinery Limited may disclose your Personal Information to meet legal obligations, regulations or valid governmental request. The agency may also enforce its Terms and Conditions, including investigating potential violations of its Terms and Conditions to detect, prevent or mitigate fraud or security or technical issues; or to protect against imminent harm to the rights, property or safety of Printing & Graphic Machinery Limited, its clients and/or the wider community.

Retention Policy

Printing & Graphic Machinery Limited will process personal data during the duration of any contract and will continue to store only the personal data needed for seven years after the contract has expired to meet any legal obligations. After seven years any personal data not needed will be deleted.

Data storage

Data is held in the UK using different (multiple) servers. Printing & Graphic Machinery Limited does not store personal data outside the EEA.

Your rights as a data subject

At any point whilst Printing & Graphic Machinery Limited is in possession of or processing your personal data, all data subjects have the following rights:

  • Right of access – you have the right to request a copy of the information that we hold about you.
  • Right of rectification – you have a right to correct data that we hold about you that is inaccurate or incomplete.
  • Right to be forgotten – in certain circumstances you can ask for the data we hold about you to be erased from our records.
  • Right to restriction of processing – where certain conditions apply you have a right to restrict the processing.
  • Right of portability – you have the right to have the data we hold about you transferred to another organisation.
  • Right to object – you have the right to object to certain types of processing such as direct marketing.
  • Right to object to automated processing, including profiling – you also have the right not to be subject to the legal effects of automated processing or profiling.

In the event that Printing & Graphic Machinery Limited refuses your request under rights of access, we will provide you with a reason as to why, which you have the right to legally challenge.

Printing & Graphic Machinery Limited at your request can confirm what information it holds about you and how it is processed.

You can request the following information:

  • Identity and the contact details of the person or organisation (Printing & Graphic Machinery Limited) that has determined how and why to process your data.
  • Contact details of the data protection officer, where applicable.
  • The purpose of the processing as well as the legal basis for processing.
  • If the processing is based on the legitimate interests of Printing & Graphic Machinery Limited or a third party such as one of its clients, information about those interests.
  • The categories of personal data collected, stored and processed.
  • Recipient(s) or categories of recipients that the data is/will be disclosed to.
  • How long the data will be stored.
  • Details of your rights to correct, erase, restrict or object to such processing.
  • Information about your right to withdraw consent at any time.
  • How to lodge a complaint with the supervisory authority (Data Protection Regulator).
  • Whether the provision of personal data is a statutory or contractual requirement, or a requirement necessary to enter into a contract, as well as whether you are obliged to provide the personal data and the possible consequences of failing to provide such data.
  • The source of personal data if it wasn’t collected directly from you.
  • Any details and information of automated decision making, such as profiling, and any meaningful information about the logic involved, as well as the significance and expected consequences of such processing.

To access what personal data is held, identification will be required

Printing & Graphic Machinery Limited will accept the following forms of ID when information on your personal data is requested: a copy of your national ID card, driving license, passport, birth certificate and a utility bill not older than three months. A minimum of one piece of photographic ID listed above and a supporting document is required. If Printing & Graphic Machinery Limited is dissatisfied with the quality, further information may be sought before personal data can be released.

All requests should be made to or by phoning +44 (0) 1628 527372 or writing to us at the address further below.


In the event that you wish to make a compliant about how your personal data is being processed by Printing & Graphic Machinery Limited or its partners, you have the right to complain to Printing & Graphic Machinery Limited’s CEO. If you do not get a response within 30 days, you can complain to the Data Protection Regulator.

The details for each of these contacts are:

Millboard Road, Bourne End, Bucks, SL8 5XE

Telephone +44 (0) 1628 527372 or email


Data Protection Regulator in the UK is the ICO

Telephone number 0303 123 1113.